From Being Found to Being Chosen: Microsoft’s Blueprint for AEO and GEO in AI Search

18 days ago 高效码农

From Being Found to Being Chosen: Microsoft’s Guide to the New Rules of AI Search Have you noticed that despite your website’s solid SEO, your products rarely appear in ChatGPT’s or Copilot’s recommendation lists? Your content ranks on Google’s first page, yet it’s absent from AI’s summarized answers. This isn’t an illusion; it’s evidence that the core rules of retail competition have fundamentally shifted. This week, Microsoft released an official document titled “From discovery to influence: A guide to AEO and GEO,” which clearly maps this transformation. The battlefield of traditional Search Engine Optimization (SEO) was about being found. The …

Exploring LFM2-ColBERT-350M: A Practical Guide to Multilingual Retrieval for Everyday Developers

3 months ago 高效码农

Have you ever built a search feature for an app where users from different countries type in their native languages, but your documents are all in English? It’s frustrating when the system misses obvious matches because of language barriers. That’s where models like LFM2-ColBERT-350M come in handy. This compact retriever, built on late interaction principles, lets you index documents once in one language and query them effectively in many others—all without slowing down your application. In this post, we’ll walk through what makes this model tick, how it performs across languages, and step-by-step ways to integrate it into your projects. …